Where cat people gather
POP Cats is a cat lifestyle brand —small-batch supplies and treats made with our community, plus the wildest cat conventions in the country.
Made for modern cat homes
Plant-based litter, freeze-dried treats, and Noah Pooh art toys.
The 2026 tour is live
Live music, art, rescues, vendors, and thousands of cat people.
What real cat people tell us
“Low dust and clumping are no joke. Cats took to it on day one. “
— Litter Riot, Seattle survey
“Pellets too big for my scooper. Wish you’d warned me.”
— Litter Riot, Chicago survey
“Calvin tried Michi Yums at POP Cats! They’re freeze-dried chicken treats with wild flavors like goat’s milk and cranberry. I didn’t think he’d like the fruity ones, but he proved me wrong! 🤷🏻♀️”
— Calvin @catnamedcalvin
“Our cafe kitties want to thank @michiyums for their special treat! They 100% devoured these freeze dried “
— El Jefe Cat Cafe, Tucson, AZ
“Thank you so much (…) the cats immediately love the lollipops! (Michi Yums)”
— Purrfect Pause Cat Cafe, Boulder, CO
“I stocked us up for transport because the cats love them! “
— Texas Cat Coalition, Karnes City, TX
Why we started POP Cats
As a kitten, Noah followed me everywhere, looked at me like I was his whole world, and I realized cats are loving, smart, funny — but wildly misunderstood. So in 2017, my sister Johana and I built POP Cats to celebrate them the way they deserved.
Twenty-five editions later, touring the country face-to-face with cat parents made us want to do more than gather — so we started making the honest, clean-label supplies we wished already existed for Noah and every cat we’ve met along the way.
Edgar Alexander, co-founder
Early product drops, convention dates, and the occasional cat meme 😎